AJ Morris

AJ Morris is the Product Innovation and Marketing Manager at iThemes. He’s been involved in the WordPress community for over a decade focusing on building, designing and launching WordPress websites and businesses.

  • Discovering Your Niche: How to Choose the Best Dropshipping Products

    Discovering Your Niche: How to Choose the Best Dropshipping Products

    If you are considering making your eCommerce store a dropshipping shop, you need to have the right products; ones that are great for dropshipping. Find out how to select your products.

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  • The Complete Dropshipping Glossary: All the Terms You Need to Know

    The Complete Dropshipping Glossary: All the Terms You Need to Know

    Dropshipping is a different strategy for eCommerce. Retailers don’t actually maintain inventory for the product or products that they’re selling. Find out all the ins and outs of with important terms.

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  • The Cost of Customer Acquisition vs. Customer Retention

    The Cost of Customer Acquisition vs. Customer Retention

    Obtaining new customers is important, but acquisition is not the only focus. Other activities around customer experience and retention are just as important to your bottom line.

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  • Guide to A/B Testing Tools for Beginners

    Guide to A/B Testing Tools for Beginners

    A/B testing is the process of identifying the more preferred version of two or more examples of marketing content in order to achieve a higher conversion rate and more customers.

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  • What is the Best Live Chat Software for eCommerce Customer Service?

    What is the Best Live Chat Software for eCommerce Customer Service?

    Online stores that use live chat convert more. Visitors who chat are 82% more likely to convert than customers who don’t. And chatters pay 13% more! Here are the best live chat platforms to try.

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  • What’s a Tracking Pixel and How Can I Install and Use It on My WooCommerce Store?

    What’s a Tracking Pixel and How Can I Install and Use It on My WooCommerce Store?

    A tracking pixel is a 1x1 pixel graphic that tracks web traffic, site conversions, user behavior, and more on at a site’s server level. This enables eCommerce store owners to understand their visitor.

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  • How Do I Find and Choose a Merchant Service Provider?

    How Do I Find and Choose a Merchant Service Provider?

    A merchant service provider is any business used by merchants to process payments in forms other than cash or check (e.g., credit cards, debit cards, ACH payments). Make sure you find a good one.

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  • Building a WooCommerce Marketplace With a Multi-Vendor Plugin

    Building a WooCommerce Marketplace With a Multi-Vendor Plugin

    Building a new marketplace using a multi-vendor plugin has never been easier. We show you what plugins to check out and how to install Dokan, one of the best choices for getting a marketplace started.

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  • The Best Payment Gateways for Digital Downloads

    The Best Payment Gateways for Digital Downloads

    The payment gateway provides a majority of the user experience for digital products. Learn about the best payment gateways and their features for online stores selling digital products and downloads.

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  • Hobbies That Make Money: How to Tell If Your Hobby Can Be Profitable

    Hobbies That Make Money: How to Tell If Your Hobby Can Be Profitable

    Vet every hobby idea through the correct filters to distinguish profitable business ideas up front. Here is an easy three step process to determine the ROI, scalability, and market niche for hobbies.

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  • Why Dokan is Our Favorite Multi-Vendor eCommerce Plugin

    Why Dokan is Our Favorite Multi-Vendor eCommerce Plugin

    Dokan is a multi-vendor marketplace plugin with all of the features you need built-in to be successful. Designed for both store owners and sellers, you can have your marketplace running in two weeks.

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  • AliExpress vs Alibaba Dropshipping: What You Need To Know

    AliExpress vs Alibaba Dropshipping: What You Need To Know

    AliExpress and Alibaba are two great options for finding quality dropshipping suppliers. AliExpress is great for getting dropshipping stores started, while Alibaba is great for bulk ordering. See how.

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  • Aliexpress Shipping 101 for eCommerce Store Owners

    Aliexpress Shipping 101 for eCommerce Store Owners

    Customers want their products yesterday. Two-day shipping by Amazon Prime has raised expectations. For those with dropshipping stores, AliExpress can be a great option. Here's how it works.

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  • Customize WooCommerce Product Pages to Boost Your Sales

    Customize WooCommerce Product Pages to Boost Your Sales

    Nowhere does your website design and user experience impact sales more than on your product pages. They’re the digital “display cases” that present your products. See how to design them to convert.

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  • Getting the Most Out of Jilt for WooCommerce

    Getting the Most Out of Jilt for WooCommerce

    My daughter has been sick recently (she’s doing much better now) so I have been spending a lot of time between doctors appointments and even a trip to the peds ER. Scary as a parent for sure! But...

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  • Did you ignore the GDPR Deadline? Here’s what you need to know.

    Did you ignore the GDPR Deadline? Here’s what you need to know.

    GDPR, or the General Data Protection Regulation went live in May 2018. Here is what you need to know about becoming GDPR compliant.

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  • The Best Landing Page Options for WordPress Users

    The Best Landing Page Options for WordPress Users

      Unless you’ve been living under a rock for the last 10 years, you understand how important it is for your business to have a website. You also know how important it is to drive traffic and...

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  • Will Your Managed WordPress Do Security Like This?

    Will Your Managed WordPress Do Security Like This?

    Without strong security measures in place, your site can get infected with malicious code which could potentially affect your site visitors. Worst-case, your site can be taken offline.

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