Javier Cano

Javi Cano is the Director of Demand Generation at Liquid Web. He manages a team of marketers that focus on lead generation campaigns for new and existing customers. His background covers 10 years of tech marketing with hosting and startup software companies. In his downtime, he enjoys playing with his two Siberian huskies.

  • 10 Tips To Improve Your Website Mobile Experience

    10 Tips To Improve Your Website Mobile Experience

    More people view websites on mobile devices than desktop computers. Learn what to consider when designing your website mobile experience.

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  • 5 Successful Email Marketing Campaigns and Why They Worked

    5 Successful Email Marketing Campaigns and Why They Worked

    Learn from the best email marketing campaigns of popular brands and discover what makes them successful. See key takeaways to inspire your next campaign.

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  • The Importance of Email Marketing and Why You Need an Email Marketing Strategy

    The Importance of Email Marketing and Why You Need an Email Marketing Strategy

    Your email marketing strategy will have an impact on the overall success of your eCommerce business. See why — plus tips to help you develop your plan.

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  • Surprise and Delight: 5 Tips For Building Personal Relationships To Improve Customer Retention

    Surprise and Delight: 5 Tips For Building Personal Relationships To Improve Customer Retention

    Whether you are a rapidly growing eCommerce start-up rolling in sales or just sold your first product on Etsy last week, try incorporating surprise and delight to improve your customer retention.

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  • What Are The Top Conversion Rate Optimization Tools?

    What Are The Top Conversion Rate Optimization Tools?

    Maximize your CRO budget with CRO tools that will get you the most bang for your buck. Here are a few we recommend for eCommerce marketing strategies and websites.

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  • How Do I Start a Customer Loyalty Rewards Program?

    How Do I Start a Customer Loyalty Rewards Program?

    Customer loyalty rewards give customers the ability to earn points or credit by making repeat or higher-volume purchases, or for other behaviors a company may want to incentivize.

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  • What Is CRO and Why Does It Matter?

    What Is CRO and Why Does It Matter?

    Conversion rate optimization or CRO is the practice of raising your conversion rate by compelling visitors to your site to take specific actions while continually testing for the best methods.

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