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Improving Your Content Strategy for Your Online Store

January 26, 2018 Liquid Web

Having an online store with a weak content strategy and expecting sales is the same as going on three dates with someone and asking them to marry you. It doesn't work.

Having a strong content strategy allows you to naturally build a relationship with each customer that guides them down the content funnel toward conversion as a lead or ultimately a sale. Here are six things you can start doing today to improve your content strategy and get more sales.

About the Author

Liquid Web

Liquid Web powers online content, commerce, and potential for SMB entrepreneurs and the designers, developers and digital agencies who create for them. Sign up for our <a href="https://www.liquidweb.com/blog">newsletter</a> to stay up to date with our latest content.

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